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Zhang Chaoyang talks about 996: abandoning good culture, but Sohu does not require 996

via:博客园     time:2019/4/15 19:01:27     readed:229

张朝阳谈

NetEase Technology News April 15th news, in the 2019 Fox Friends National School grass school grass contest in the sea election of Beijing, Zhang Chaoyang interviewed about the 996 working system, he said that Sohu now more and more demand for employees Gao, Sohu’s history is a very good person culture, we have to abandon it, and now it is very demanding. “Sohu requires employees to work diligently and treat their work as a very important part of their own. If each of us wants to survive in this world, it is a professionalism to do your job well. ”

“The Internet competition is particularly fierce. This kind of responsibility requires high time and investment requirements.” Zhang Chaoyang said that Sohu did not make such a request for time, and still kept the rest of the weekend, and occasionally the weekend. Meeting.

For his own working hours, Zhang Chaoyang admits that it is now longer than the previous working hours, including weekends, working for more than ten hours a day. “I have too many departments, I am in charge of all departments, and I spend a lot of time on the first line. But this way my decision is more accurate and more quality than before. ”

His core energy is on products and technology. “The focus on products and technology is long-term. In the past few years, it has been Fox Friends, Sohu Video, Sohu News, but in other areas, 18 In the year, especially in the second half of the year, a lot of time was spent on cost savings, and more than 19 years spent on improving revenue. & rdquo; Zhang Chaoyang said.

In 2018 and 2019, the three major videos are launching their own idol shows, and the way that Sohu video is not the idol to develop the road is not to make a video program, for the good looks of this video program. Zhang Chaoyang said that the “Friends of the National Football Academy” is committed to the strict selection of quality male artists and actor. After Sohu’s multi-dimensional packaging and professional performing arts training, they began their own performing arts, and at the same time, they hunted the Sohu homemade drama industry. Create a two-way win-win model with &squo; ”

This is in the view of Zhang Chaoyang, which also reflects the difference between Sohu video and You Ai Teng. He believes that Sohu is taking another road, which is a profitable road. “Now the video sites are not profitable and the losses are very serious. Our business must be profitable, and Sohu video must follow a path of low-cost expansion. We hope that there will be an explosion. If this explosion requires a few investment, we will definitely not do it. Our aim is not only to explode the money but also to grow DAU, but also to make a profit. ”

In the future, Zhang Chaoyang Sohu hopes to create a comprehensive media and entertainment company caused by technology and Internet platforms. “The selected artists signed a self-made drama, endorsed their own advertising products, and the promotion of the drama's broadcast platform also relied on these artists to promote, bringing Sohu video DAU and income growth in all aspects. & rdquo; He believes that Sohu now forms an ecological closed loop, while also making the cost controllable.

Regarding whether Sohu can change the state of losses, Zhang Chaoyang said that this year Sohu will continue to reduce losses, increase revenue, reduce revenue and reduce costs. “Our goal is to make the group level enter profitability as soon as possible, and hope that Sohu Video will enter profitability as soon as possible. ”(彭丽慧)

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