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Apple News gets more than 20W subscriptions 48 hours after publication

via:威锋网     time:2019/4/3 12:03:49     readed:202

According to the New York Times, in the 48 hours after the launch of the March 25 launch, Apple's Apple News service received a good number of initial users. More than two hundred thousand iPhone,iPad and Mac users have enabled Apple News subscriptions. The data also surpassed the peak number of users of magazine subscription service Texture, Apple News's predecessor.

Apple News subscriptions cost $9.99 a month, and users who subscribe for the first time after publication will be given a 30-day free trial, which means they still have more than three weeks to enjoy a free trial period, and we're not sure if we move on to the fee. How many users who subscribe during the probationary period can be converted into paid users. Many people may plan to cancel subscriptions before the end of the probationary period.

While it is not clear how popular Apple News will be at the end of the trial period, many publishers are generally cautiously optimistic about Apple News, which some think is good, but others say it erodes the market for traditional media. Pamela Wassserstein, chief executive of New York Media, said she believed Apple News would allow magazine readers to reach "new audiences" in an "environment that feels right."

While many magazine publications have joined Apple News, newspaper publishers are unmoved by, Apple News's claim to include 300 magazines, but only three newspapers are unlocked, reflecting their cautious approach to Apple News. Neither the famous Washington Post nor the New York Times has joined the service (although Apple has made every effort to win it), and local newspapers in the United States are not interested in the orientation of Apple News's news content. The reason is that they want a relationship with readers that goes beyond the news content itself and is based more on landing activities and community inclusion.


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