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NetEase 1.9 billion Shanghai to buy land, build a team of at least 2,000 people: 6 kilometers away from Tencent Shanghai headquarters

via:博客园     time:2018/6/13 15:31:34     readed:394


Gamelook reports/NetEase has a big wave and wants to build a headquarters building in Shanghai, and it is possible to settle in a team of over 2,000 people.

On June 12, Shanghai Yizhi Network Technology Co., Ltd. won the 188S-Q-1 block of WS5 unit in the south extension section of Huangpu River in Xuhui District with the reserve price of 1.96 billion yuan. The property of the block is commercial office, and the transaction floor price is 25500 yuan. Yuan/ping.

At present, the average residential transaction price of the Shanghai Xuhui Riverside Plate in 2017 is 105,775 yuan/m2. The regional housing prices have already crossed the “100,000” mark, although the properties of the land purchased by NetEase are commercial and office-owned, and the commercial housing prices are significantly lower. Residential prices, but if the floor price of 25,000 can't be called cheap, it can at least be said to be very cost-effective.


The site is located in Binjiang, Xuhui, Shanghai, 200 meters away from Liujiao Road, Line 11, and the Pudong Front Beach plate on the other side of the Huangpu River. The land plot covers an area of ​​19,000 square meters, with a total construction area of ​​77,000 cubic meters, of which the commercial sector accounts for 10% to 20%, the office area accounts for 80% to 90%, and the building height limit is 80 meters. The land parcels require bidders to hold 100% commercial property on the ground floor for no less than 20 years, and 60% for office property for no less than 20 years. The functional format requirements center around Xuhui’s overall goal of accelerating the implementation of the Shanghai Science and Innovation Center's key bearing areas, and introducing featured Internet industries with a focus on creativity, e-commerce, and so on.


According to GameLook's measurements, the upcoming new Netease Tower is located 6 kilometers from the current Tencent Building in Shanghai Caohejing. From a location point of view, Tencent is located in the traditional Shanghai game enterprise gathering place, located in the central side of Puxi, the subway room, and Netease Xinlou address is in the Linjiang plate, located in Puxi Central, subway rooms, if the Netease floor is high enough Is "Riverview", more luxurious.

At present, NetEase's business in Shanghai is mainly a joint venture between NetEase and Blizzard: NetEase, which is responsible for the operation of Blizzard's products in China. The company is located in Zhangjiang, Pudong.

Looking at NetEase's number of jobs, NetEase currently expands the scale of its NetEase team in Hangzhou. Taking the game business as an example, Netease's Guangzhou game titles are less than one page, and Hangzhou Netease has 10 pages. According to Netease's disclosure of job opportunities in Shanghai, NetEase has set up a game R&D team in Shanghai.

At present, Shanghai’s game industry’s advantage areas are mainly in mobile games R&D, secondary game, eSports, and game import and export business. Before Netease’s Shanghai recruitment, there were quite a few jobs that were engaged in localization, and they bought according to NetEase Shanghai. According to the news of the Gedi Building, the building area of ​​the land has reached 70,000 square meters, and the new building of the theory Netease can hold 2000+ people, which means that Netease will expand its team in Shanghai in the next few years.

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