In addition to Nike, Apple, Vice, there is a very cool and dynamic brand, it is Google. The company has recently funded a survey of the most popular brands in the Internet generation, and the results show that teens think that none of the brands is cooler than Google The network generation refers to the generation that was born between the mid-1990s and the early 21st century.
The survey was also published in a cool name - "It & rsquo; s Lit: A guide to what teens think is cool".
It is understood that the survey a total of 1,100 young people, involving 122 brands. Unlike the millennials, the network generation is more ambitious, and they think they have the ability to change the world, and that's why they prefer cool things.
The survey shows that Google's YouTube, Netflix and Google have become the most popular three brands in the network generation.
And like Facebook, Yahoo, AT & amp; T and other brands, although many people are familiar with, but among young people, they are not how cool. Like Yahoo, it has even become one of the four coolest brands in the network generation, with three for Sprint, TMZ and the Wall Street Journal.
And as Uniqlo, Patagonia, Supreme, Nest is the most familiar for the network generation brand.
In addition, the survey also found that, compared to the Millennium generation favorite Playstation, the network generation is more inclined to Xbox.
As for the game, "Zelda legend" to defeat the "Call of Duty: Black Action", "Grand Theft Auto" and other games become the most popular generation of the game network, in addition to high popularity of the game there are "Pokemon", "I Of the world "," Counter-Strike: Global Offensive ".
In the social media, the network generation is the favorite platform is Instagram, nearly 60% of young people are registered the platform, as Snapchat, Facebook, the proportion of young people registered only 56.4% and 52.8%. It is quite surprising that the proportion of Internet generation using Google+ is even higher than Twitter.
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