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After the completion of the acquisition of Linkedin, Microsoft, the next step how to go?

via:博客园     time:2016/12/7 16:30:47     readed:1497

June 13, 2016 MicrosoftAnnounceTo $26 billion 200 million acquisition of LinkedIn; however, due to the need for approval of relevant regulatory agencies, the acquisition will be completed before the end of 2016.


The approval process of the The path winds along mountain ridges.

December 6th, the European Commission announced the conditional approval of Microsoft's acquisition of LinkedIn, so far, Microsoft has received all the relevant regulatory approval. And Microsoft is also on the same dayThe official websiteAnnounced this news, and said the entire acquisition will be completed in the next few days.

Microsoft is inMid October of this yearTo submit an application for approval to the European Union's anti trust structure. At that time, the deal has been approved by regulatory authorities in the United States, Canada, Brazil, South Africa and other countries, and the EU has become the last regulatory agency Microsoft needs to seek approval.

In accordance with the relevant procedures, the European Commission should be given within 1 months to respond, either conditional or unconditional consent to its application, or open a longer investigation procedure. At that time, the European Union had said that it would make the final decision before November 22nd.

For Microsoft, however, getting the EU's approval is not a problem.


Before Microsoft submitted to the EU application, due to bid for the LinkedIn bid failed, Salesforce was officially in SeptemberA warning to the European Union, Microsoft's acquisition of LinkedIn may pose a threat to innovation and competition, the relevant departments of the European Union to request the relevant review of Microsoft investigation.

But Microsoft believes that, due to the current Facebook LinkedIn and other competitors, so this acquisition will not cause the problem of monopoly, and hope that the regulatory authorities to consider this situation.

Sure enough, after listening to Microsoft's competitors and customer feedback, Microsoft executives expressed concern about the deal. By November 16th, Microsoft proposed to the European Union antitrust structurePropose concessions, in order to be able to obtain the approval of the European Union; and the European Union said in December 6th to make a ruling.

From the results point of view, the European Union on Microsoft's concession is obviously very satisfied; so in December 6th when the date of the arrival of the ruling, the acquisition has finally received a conditional approval of the eu.

Microsoft promises

According to Microsoft's statement in the official website, in the next five years to make the following commitments to the European commission:

  • Continue to open its Office expansion project to the third party workplace social network to allow them to open their plug-in in Microsoft's Outlook, Word, Powerpoint and other plug-ins;
  • Continue to provide Store Office promotional opportunities to third parties to support social networks;
  • IT industry managers and users will be able to have the right to decide whether their personal information and activity information is displayed on the LinkedIn;
  • If Microsoft developed the Windows version of LinkedIn software, PC manufacturers have the right to decide whether to install the software in the European Economic Zone; users can also decide whether to uninstall this software. At the same time, Microsoft will not deliberately induce users to install LinkedIn software.
  • In the European Economic Zone, Microsoft will not be reached LinkedIn agreement with the PC manufacturers, but also will not hinder the development of other workplace social software.


Microsoft Store Office

From the above commitments, the European Commission is mainly worried that Microsoft will use Windows to promote Linkedin to reach a monopoly position; but from Microsoft has made the commitment to see, this concern has been eliminated.

And Microsoft's future is indeed possible to launch a Windows version of the LinkedIn software, but will LinkedIn depth integration into the Office.

After the completion of the acquisition

In June this year, announced the acquisition of LinkedIn matters, Microsoft CEO in an open letterDeclare:


In other words, Microsoft still fancy LinkedIn more than 400 million of the workplace user data, and these data just can be linked with Microsoft's Windows and Offce and other production tools. And Microsoft's also has Skype and other communication tools, but also exactly fit the social attributes of LinkedIn.

However, although the business LinkedIn will remain relatively independent operation, but in the earnings report it will be incorporated into Microsoft's productivity and business sector, from here can also be seen in the new Microsoft LinkedIn positioning.

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