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Apple's second quarter and lost OPPO vivo Chinese market share fell to fifth

via:纯真网络     time:2016/7/30 19:00:18     readed:1552

According to technology blog AppleInsider reports, market research firm Strategy Analytics released the latest research report shows that in the Chinese smartphone market battle Apple in market share, the shipments were lost on the local manufacturers Vivo, Oppo. The report shows that Apple's second quarter in China smartphone shipments to 7.3 million, compared with 9.7 million last year reduced by 25%; market share from 9.2% last year to 6.7% from last year's third fell to fifth.

Huawei ranked first, second quarter shipments of smart machines 19.1 million, compared with 16.6 million last year, up 15%; market share from 15.8% last year to 17.5%.

苹果二季度输给OPPO和vivo苹果二季度输给OPPO和vivo 中国市场份额跌至第五

Top 5 Vendors, intelligent machine shipments and market share

Vivo, Oppo intelligent machine shipments and market share growth from its mobile phone quality improvement retailer permeability and increase brand awareness. While Apple's share of the decline, Oppo market share increased from 6.9% last year to 13.9%, ranking second; Vivo market share from 7.4% last year rose to 11.9 percent, ranking third; millet market share from 18.6% last year to 11.7%, ranking fourth.

The report shows that the second quarter of China's smart machine shipments of 109 million, compared with 105.1 million the same period last year, an increase of 3.7%, is still the world's largest smartphone market. China accounted for the global smart machine shipments one-third.

According to Apple's release of the latest earnings report, Apple's third-quarter revenue in Greater China was $ 8.85 billion, down 33%. Apple's revenue decline stems from reduced equipment sales and depreciation of the yuan against the US dollar.

"In the first three quarters of this fiscal year, total revenue from Greater China nearly $ 40 billion," Apple CEO Tim Cook (TimCook) said of the Chinese market. Cook said the revenue growth of 55% over the same period two years ago, iPhone sales growth of 47%.

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